5 Reasons You Should Sell Software Instead Of Information Products

5 Reasons You Should Sell Software Instead Of Information Products

When someone wants to start making money online they might be told to start a blog because it’s the easiest and cheapest thing to do. You might then proceed to write hundreds of posts that take hours even though nobody is going to read them. When people do eventually find your blog do you have any idea how you will make money? Just like all other bloggers you will probably write down some information and sell it in the form of an eBook.


This is how most people start and they shoot themselves in the foot because it’s maybe not the right way for them. Have you even considered you could sell something other than information in order to make money online? People are having great success with software and we’re going to look at why it might be better than blogging and selling information. If you like what you read you should give it a try because you could become rich.

Higher perceived value

Lots of people don’t want to buy an information product because they could easily search on Google and find the same information for free. You can find almost anything out if you search hard enough and if anyone has time to spare they don’t need the convenience of your well-written book. It’s not the same with a piece of software and if someone wants what you are offering they won’t be able to search around the Internet to find it for free.

Recurring revenue



It’s easy to hook someone in with software because once they start using it they are stuck. They would then need to keep paying you a fee every month. If your product is valuable and they are getting their money’s worth it won’t be a problem and if they don’t like it they can cancel their subscription, so everyone is a winner. When you know how much money you’re likely to make each month your life ends up being much less complicated because you know what you’re able to spend.

No coding required


Even if you don’t know anything about how to code software you can still have anything built you want. All it takes is a little bit of groundwork to find someone who can code everything for you. If you don’t want to pay them you might even consider splitting a percentage of the company with them. It means they will be able to deal with one half of the business while you deal with the marketing and selling because it’s really hard to do both at the same time.

More $$$ per sale


How much money would you pay for a book? Words don’t mean much and you won’t be able to sell something at a high price point. You then have to sell much more of your product if you want to make a decent amount of money. Software is different because it’s alien to most people. They think it’s superior to information therefore they are willing to pay a premium price for it. Imagine how much money you’d make selling something for 10X the price of a book.

Extra products

When you already have customers paying you on a monthly basis you can ask them lots of questions about what else they want or need. It makes it easy for you to go out and build a brand new product that customers are already waiting for. If a lot of the current customers buy your new product you have the potential to almost double your income. Over the course of a decade you could have a very profitable business on your hands.

 

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