Samsung moves to dominate smartwatch brand recognition

Samsung moves to dominate smartwatch brand recognition
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There’s nothing like going out for a brisk walk through your workplace with your brand new smartwatch only to have it mistaken for another brand. How harsh is it to be the victim of brand dominance? If you’ve got a smartwatch and it’s not made by Samsung, you likely already know what I’m talking about.

The Samsung Galaxy Gear TV advertisements have taken hold. Compared to the coverage the rest of the smartwatch universe is getting, Samsung’s efforts with the Galaxy Gear are all but crushing the entire market. There’s only one product we’ve ever seen in our modern technology industry that has taken this much of the public eye in recent memory.

 

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